Homeless Shelter
Video Ad
Tools Used
- Adobe After Effects
- Adobe Media Encoder
- Adobe Photoshop
- Motion Graphics
- Video Editing
Overview
This video advertisement was created as part of an assignment for The Open Door homeless shelter. Using Adobe After Effects, I assembled stock footage provided by my professor and refined the piece with color correction and polished transitions to deliver a clear, professional final edit.
3D Intro Animation
Process
I began by reviewing and organizing the stock footage provided by my professor for this assignment, selecting clips that best supported a focused message for The Open Door homeless shelter. In Adobe After Effects, I assembled the edit, adjusted pacing, and refined each shot with color correction to create a more consistent visual tone. I also used ElevenLabs to create an AI-generated voiceover, which helped strengthen the message and guide the pacing of the piece. I then incorporated smooth transitions and final polish to ensure the advertisement felt clear, cohesive, and professional from start to finish.
Impact & Outcomes
The final outcome is a polished video advertisement that presents The Open Door homeless shelter in a clear and professional way. Through careful editing, color correction, and smooth transitions, the piece turns provided stock footage into a cohesive message that feels purposeful and well-produced. The project demonstrates my ability to shape existing material into an effective final deliverable while maintaining a strong visual flow and a professional overall presentation.
